🔴🤝 Strengthening Our Cross-Border Partnership with Xiaohongshu (The Red Note) Our management team recently visited the Xiaohongshu Shanghai office to deepen collaboration and exchange insights on the platform’s latest trends and creator ecosystem. These on-ground discussions enable us to bring brands even closer to China’s most influential discovery platform — with sharper strategies, stronger content direction, and more effective campaign execution. Looking forward to unlocking more cross

Objective   Establish Cetaphil’s Official Xiaohongshu Account and grow organic brand presence among skincare-conscious users. Strategy   BorgRise SVL managed the full setup and content plan — 20+ video and image posts over five months — featuring expert tips, product highlights, and community engagement initiatives. Results ● Consistent growth in impressions, engagement, and followers ● Strong organic traction from localized storytelling ● Giveaway post achieved the highest engagement rate...

Objective   Boost visibility and engagement for Esplanade’s Kagami event through KOL storytelling, media boosting, and targeted ads. Strategy   BorgRise SVL blended authentic KOL narratives with paid amplification to reach art and culture enthusiasts on Xiaohongshu. Results ● Surpassed click and CTR KPIs ● Strong audience engagement from curated KOLs ● Extended reach beyond organic followers Outcome   The campaign elevated Kagami’s awareness and proved Xiaohongshu’s power in connecting...